With its short-form videos, the app TikTok has quickly become one of the world’s most beloved social media platforms where millions flock to participate in fads and watch entertaining content. With TikTok on the rise, many wonder how they can start making money from their content creation efforts. One of the most asked questions on TikTok is: What do you need to have followers to start making money? In this article, we discuss this question in depth and present you with an ultimate guide on how to monetize your TikTok account.
Types of TikTok Monetization Strategies
Now that you have an idea of what to expect in terms of follower counts, you must understand a few different ways that you can make money on the platform.
1. TikTok Creator Fund
What is the TikTok creator fund: a program that pays creators for their videos based on how many views and engagement they get. You have to meet the given criteria for Creator Fund eligibility:
Be at least 18 years old
Own a follower base of 10,000 or higher if you have not reach 10K followers and buy it from trusted platform where you have to buy cheap rate tiktok followers.
Earn at least 100,000 video views in the last 30 days
Live in one of the available countries (eg USA, UK, Germany, France, Italy, Spain…)
Meet these requirements, and apply for the Creator Fund through your TikTok app. When approved, you will start earning for how your videos will perform.
2. Partnerships & Sponsored Content
Partnering up with brands Over on TikTok, teaming up and joining forces with brands is a way to earn the big bucks. There is a demand from brands to collaborate with influencers, like always, so it just offers one more platform to the list. Though other details vary, brand partnerships especially are generally partially based on the number of followers you have even though they dont have a fixed requirement of how many followers you need. Also, you could call anyone with 10,000-100,000 followers a micro-influencer and anything above 100,000 a macro-influencer. The better number of followers and engagement the high earning potential
3. Live Gifts and TikTok Coins
TikTok allows creators to receive gifts from their followers during live streams. These gifts are purchased with TikTok Coins, which can be converted into real money. To start earning through live gifts, you need to:
- Be at least 18 years old
- Have a minimum of 1,000 followers
- Comply with TikTok’s community guidelines and terms of service
Live streaming can be an effective way to engage with your audience and earn money simultaneously. The more engaging and interactive your live streams, the more likely your followers will send you gifts.
4. Merchandise Sales
If you have a loyal fanbase, you can also monetize your TikTok presence by selling merchandise. This can include branded clothing, accessories, or other products related to your content. While there’s no specific follower count requirement for selling merchandise, having a larger and more engaged following will increase your chances of successful sales. You can promote your merchandise through your TikTok videos and include links to your online store in your profile.
5. Affiliate Marketing
Affiliate marketing involves promoting products or services and earning a commission for every sale made through your unique referral link. To succeed with affiliate marketing on TikTok, you’ll need to build trust with your audience and provide valuable recommendations. There’s no strict follower count requirement for affiliate marketing, but having a substantial following will improve your chances of driving sales and earning commissions.
Building Your TikTok Following
Now that you understand the various monetization methods, let’s discuss how you can grow your TikTok following to reach the necessary thresholds. Building a large and engaged following on TikTok requires time, effort, and strategic planning. Here are some tips to help you grow your audience:
1. Create High-Quality Content
Quality is crucial on TikTok. High-quality videos are more likely to attract and retain viewers. Ensure your videos are well-lit, clear, and have good sound quality. Use editing tools to enhance your content and make it visually appealing. Experiment with different video styles, effects, and music to keep your content fresh and engaging.
2. Post Consistently
Consistency is key to building a loyal following on TikTok. Regularly posting new content keeps your audience engaged and encourages them to return for more. Create a content calendar and stick to a posting schedule. While there’s no magic number for how often you should post, aim for at least once a day to maintain visibility.
3. Engage with Your Audience
Engagement is critical to growing your TikTok following. Respond to comments, answer questions, and interact with your followers. Show appreciation for their support and make them feel valued. Engaging with your audience helps build a sense of community and encourages viewers to become loyal fans.
4. Participate in Trends and Challenges
TikTok is known for its trends and challenges, which can help boost your visibility. Participate in popular trends and challenges that align with your content and showcase your creativity. Use relevant hashtags to increase your chances of being discovered by new viewers.
5. Collaborate with Other Creators
Collaborating with other TikTok creators can help you reach new audiences and grow your following. Find creators with similar interests or content styles and propose collaboration ideas. Cross-promotion can introduce your content to a broader audience and attract new followers.
6. Promote Your TikTok on Other Platforms
Leverage your presence on other social media platforms to promote your TikTok account. Share your TikTok videos on Instagram, Twitter, Facebook, and YouTube to drive traffic to your TikTok profile. Encouraging your existing followers to follow you on TikTok can help you grow your audience quickly.
7. Analyze Your Performance
Regularly analyze your TikTok performance to understand what works and what doesn’t. Use TikTok’s analytics tools to track metrics such as views, likes, comments, shares, and follower growth. Identify patterns and trends in your successful videos and apply those insights to your future content.
Conclusion
Earning money on TikTok is a realistic goal for many creators, but it requires dedication, creativity, and strategic planning. The number of followers you need to start earning depends on the monetization method you choose. For the TikTok Creator Fund, you’ll need at least 10,000 followers. For brand partnerships, having at least 10,000 followers can increase your chances of landing deals, while live gifts require a minimum of 1,000 followers. Merchandise sales and affiliate marketing don’t have strict follower count requirements, but a larger following will improve your earning potential.
To achieve these follower counts, focus on creating high-quality content, posting consistently, engaging with your audience, participating in trends, collaborating with other creators, promoting your TikTok on other platforms, and analyzing your performance. By following these strategies, you’ll be well on your way to building a successful TikTok presence and earning money from your content.
